According to a report from Variety.com, Vivendi Entertainment, holding exclusive Home Video distribution rights with WWE and other large independent content providers for the US market, has been sold this week.

Colorado-based company Gaiam acquired Vivendi Entertainment from Universal Music Group Distribution Corp. for $13.4 million. According to Gaiam, the new company, to be known as Gaiam Vivendi Entertainment, will control 14% of the nontheatrical distribution market.

Vivendi Entertainment first acquired WWE’s domestic DVD distribution through the assets of Genius Products, back in 2009.

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