WWE revealed business numbers for the month of August 2012, which saw the company’s official website bring in 12.9 million unique visitors, an 11.2% increase from the 11.6 million the company did at the same time in August 2011.
Meanwhile, the company’s official website saw a 50% decline in sales this year, with 548 orders per day for August 2012, in comparison to the 1,097 per day in August 2011, which could be attributed to CM Punk’s Best in the World t-shirt becoming available to purchase online.
The company shipped 301,000 DVD units for the month of August, up slightly from the 279,000 in August 2011.